Learn about Redeia. Our new brand
An identity created to unite. We have created a homogeneous and coherent visual ecosystem that is representative of all the brands and people that belong to the company. From a starting point, we generated routes, lines that connect words and shapes.
An identity created to represent progress. Our identity transcends beyond its shapes and colours. It is fluid, dynamic and adaptable, capable of progressing at the pace set by society and of accompanying the company in driving the green and digital transition.
An identity created to communicate. It is a recognisable and accessible common tagline, which acts a tool that conveys messages efficiently and showcases our commitment to electricity and telecommunications.
This change is guided by a long history and legacy as a reference in the field of electricity and telecommunications, the two levers that move the world forward.
Download our brand resources